ALi hit Platform Conference with a vengeance. They had a wide variety of boards on display sporting their MAGiK DDR chipset. Most if not all of the major motherboard OEMs were represented, including PC Chips, ASUS, Gigabyte, and MSI. Of course Iwill, ALi's primary partner in designing the first MAGiK 1 motherboard, had a board on display as well several running in press room machines. One year ago, ALi was almost nowhere to be seen. This is an impressive change.

New ALi chipset-based motherboards

ALi also presented their new Cyber MAGiK and Cyber ALADDiN mobile DDR chipsets, both using a Trident XP graphics core in a shared memory architecture. With VIA and Intel's SMA mobile chipsets likely months behind ALi's, we expect the Cyber series to earn some important wins in the mobile chipset market. ALi is moving on up.